Jeroen Janssen
01/Now Monthly snapshot

This month the practice crosses borders

August runs on a wider map. UCRE takes three stages in Budapest, Paris and Munich. Liven World opens a circularity wing built around Liven Woods, with a new student concept taking shape in Liven Studio. The Coliving Awards jury enters its final selections, Experience Diligence continues with investment firms, and the writing narrows to a thesis: the next generation of asset management runs on experience. A snapshot of what's now moving, and what's deliberately parked. Inspired by the /now page convention.

Live · August 2026 Updated 3 August 2026 · Next refresh early September · Archive
02/Vehicles Where each vehicle is now
Liven World

Two new wings: circularity and student living.

Liven Woods. The paulownia timber line grows into a full circularity wing of Liven World: materials, carbon and build logic under one roof, turning the circular claim into an operating arm of the company.

Liven Studio. A new student concept in development: housing for the years people are forming, built as infrastructure rather than yield, on the same industrialised logic as the rest of the family.

August 2026 · Liven Woods circularity wing · Liven Studio student concept
REDE

The redesign moves through its final build.

A quieter month by design. The new REDE site works through its last build phase, and the concept work picks back up as the team returns from summer: what developers need to commission and hold the lived experience their projects depend on.

New design in final build · August 2026
Tenure

One founding seat left. Four pilots in flight.

The operating layer for resident identity is live at tenure-co.com, and the founding cohort has all but filled: one of three seats remains for institutional BTR owner-operators. Four engagements now running as pilots with developers across the UK and the Netherlands. The interface for community managers and residents is in active development.

1 seat left · 4 pilots · UK + NL · Q4 2026 cohort
UCRE

Three stages: Budapest, Paris and Munich.

Three new sessions on the calendar across Europe. One perspective, calibrated to three different rooms: what the sector keeps missing when it builds for the object instead of the person, and what that costs over a hold.

The Lead Judge work for Technology of the Year at the Coliving Awards moves into final selections. The bias holds: the best technology in a home is the part residents never notice.

Budapest · Paris · Munich · Coliving Awards final selections
03/Instruments In the field

Instruments in the field

Productised offers built on the same four-system thesis. Both new this quarter, both already meeting their first audiences.

XD

Working the read with investment firms.

The four-to-six week pre-investment diagnostic continues with investment firms, extending the multi-family build from July. The pattern in the rooms is consistent: the read lands hardest with owners who plan to hold, because experience compounds over exactly that horizon.

Live since 28 May 2026 · investment firms · multi-family build
tenant.

Now building the S in ESG with GRESB.

The research practice that produces the S in ESG as a defensible output: branded resident app, realtime asset-manager dashboard, and a ~100-page S-Report citable in CSRD, SFDR and GRESB submissions. The work stays at the source: a proposition with GRESB to quantify the social dimension itself: experience made measurable, spreadsheet-ready, rather than scored. Pilot still running across five assets in Amsterdam, Utrecht and Den Haag.

GRESB proposition · 5-asset pilot · NL · seeking first clients
04/Advisory Three live briefs

Three live briefs

Independent advisory running alongside the vehicles and instruments. Each one a different angle on the same claim.

Island hotel

A luxury hospitality experience, from branding to system.

Branding, concept and experience system for a luxury hotel on a private Dutch island: the same experience-as-infrastructure logic applied where hospitality sets the standard the rest of the sector eventually chases.

Under way.
Morocco

A multi-asset experience proposition, staged to launch.

Experience Multi: a design and development proposition in Morocco, held for a launch after summer. Drafting now, in the open air before the calendar fills.

In draft · launch after summer 2026
In development.
Altuïtion

Raad van Advies · board of advisors.

Standing seat on the advisory board of Altuïtion, the customer-experience consultancy whose work translates most directly to user-centered real estate.

05/Streams Writing · Reading

Adjacent streams

Writing

A thesis on the next generation of asset management

The writing consolidates into one thesis: the next generation of asset management taps experience as its value lever, and the owners who learn to read it will out-hold the ones who do not. The brand shifts its weight the same way this month: more writing, fewer surfaces.

Substack · jeroenjanssenat.substack.com
Reading

Asset management, read against experience

Reading toward the thesis: operator letters, asset-management practice, and the operating-cost literature that connects lived experience to the pro forma. The notes folder does the compounding.

Notes folder, mostly
06/Parked The deliberate no list

What's parked this month

A short, deliberate list. Saying no with the same care as saying yes is part of how the practice keeps its shape over a decade rather than a quarter.

Mixed-audience industry stages. Panel-only speaker requests. Architecture-only briefs with no operating layer. Pre-IC pitch decks branded as advisory. Generic investor roundtables with no operating layer in the room. Launches rushed to beat the summer; Morocco and the after-summer set hold until they're ready. Anything that asks experience to be a marketing claim instead of a system property. Anything that compounds in months but not in decades.

07/Next jeroen-janssen.com

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